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R.
reddymedia
Performance growth partner

What a Prime Design Consult is worth to your business.

Slide the inputs to match your firm. The math updates live.

Average project value $150,000
Gross margin 35%
Close rate on qualified consults 30%
Prime Consults per month 12
Marketing investment
Monthly ad spend $8,000
ReddyMedia fee per shown consult $500

The trade, per consult

You trade $1,167 in total marketing cost for a shot at $15,750 in expected gross profit.

That's a 14× return ratio. Your all-in marketing cost is 7% of the gross profit one consult is expected to produce.

Healthy

Under 20% of expected GP — this is the zone where the system is doing its job.

GP per job

$52,500

project × margin

Expected GP per consult

$15,750

GP × close rate

All-in cost per consult

$1,167

ads + fee per show

Monthly expected GP

$189,000

at designed volume

LineValue
Average project value$150,000
Gross profit per job (× margin)$52,500
Expected GP per Prime Consult (× close rate)$15,750
Ad spend per consult (monthly ads ÷ consults)$667
Performance fee per show$500
Total marketing cost per consult$1,167
Cost as % of expected GP per consult7.4%
Cost as % of project revenue0.78%

Stress test — what if your close rate is lower?

Same project value, margin, ads, and fee. Only the GP side moves.

Ready to see what this looks like for your firm?

Book a 30-min call with Tarun. We'll run your actual numbers together.

Book a strategy call

Expected GP per consult is probability-weighted, before you do the work to win and build the job. Performance fee is only billed when a consult meets all six criteria and the homeowner shows up. Ad spend is funded by the client and goes directly to the ad platforms.

Email

tarun@reddyleads.com sales@reddyleads.com

Phone

361 944 3183

Made with love by ReddyMedia LLC.

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